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[HCDX] Malaysia?s ASTRO buys THR.fm



Malaysia's ASTRO buys THR.fm:
(26 April 05)
ASTRO All Asia Networks plc (ASTRO) has acquired Malaysia's second-most 
popular radio station, THR.fm, for US$7.9 million (RM30 million), Business 
Times Online has reported.
The purchase allows ASTRO's radio subsidiary - Airtime Management & 
Programming (AMP) - a larger share of radio advertising, which has over the 
last few years grown at a much faster rate than newspapers or television.
"The purchase of THR.fm with a 14 percent share of listeners and a five 
percent share of radio advertising expenditure, further cements AMP's 
position as the country's leading radio broadcaster, boosting its share of 
radio listenership and advertising expenditure to around 62 percent and 79 
percent respectively," analysts said.
Commenting on the acquisition, ASTRO said the purchase would enable the 
company to grow its product offerings for the Malay and Indian market segments.
With THR.fm in its stable, ASTRO will now operate eight radio stations 
which include three in Malay, three in English and one in Chinese. (ABU 
Website)

Best regards,

MD. AZIZUL ALAM AL-AMIN
BANGLADESH
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