[HCDX] BBG Cites Record Audiences
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[HCDX] BBG Cites Record Audiences



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BBG Cites Record Audiences
http://www.rwonline.com/article/bbg-cites-record-audiences/24833

Radio remains the medium with the largest reach among those used by the Broadcasting 
Board of Governors. U.S. government-funded radio signals (shortwave, FM and AM) reach 
106 million people per week.

That´s among findings in a BBG report about the reach of Uncle Sam´s broadcast entities.

Its TV audience has grown to 97 million; its Internet audience stands at 10 million, with large 
gains in Iraq, Russia, Indonesia, Egypt and Iran.

Overall, BBG broadcasters "reached an estimated 187 million people every week in 2011, an 
increase of 22 million from last year´s figure," said the BBG.

Chairman Walter Isaacson made the announcement, saying Voice of America, Radio Free 
Europe/Radio Liberty, Radio and TV Marti', Radio Free Asia and the Middle East 
Broadcasting Networks (Alhurra TV and Radio Sawa) are reaching audiences "through 
traditional and social media alike."

BBG issued audience numbers in a Performance and Accountability Report.

It found "significant audience increases" in Afghanistan, where it says RFE/RL and VOA 
jointly reach 75% of adults each week; in Egypt, where Alhurra TV "doubled its weekly 
audience to 15% in tandem with the Arab Spring"; and in Indonesia, where BBG said VOA 
has pursued an aggressive affiliate strategy.

"Audiences in many other strategically relevant countries held strong. In Nigeria, VOA retains 
its position as a news source of record with 23 million weekly listeners. In Burma, VOA and 
RFA reach 26% and 24% of adults, respectively, amounting to a weekly audience of 10 
million.

"Audience declines took place notably in Iran, where the government continues aggressive 
jamming of every BBG transmission platform, including satellite uplink jamming; and 
Pakistan, where the media market is increasingly fragmented and use of radio is declining."

The accompanying chart lists the largest weekly audiences by country for U.S. International 
Broadcasting. 

(phto with audiences not shown )Standard rig : ICOM R75 / 2x16 V / m@h40 heads 
Sennheiser 
Please read and distribute this 15 year research article http://tinyurl.com/5vzg7e 
Please read my article on SINPO at http://tinyurl.com/yt7qjd
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Zacharias Liangas , Thessaloniki Greece 
greekdx @ otenet dot gr  ---  
Pesawat penerima: ICOM R75 , Lowe HF150 , Degen 1102,1103,108,
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