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[HCDX] BBG Cites Record Audiences
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BBG Cites Record Audiences
http://www.rwonline.com/article/bbg-cites-record-audiences/24833
Radio remains the medium with the largest reach among those used by the Broadcasting
Board of Governors. U.S. government-funded radio signals (shortwave, FM and AM) reach
106 million people per week.
That´s among findings in a BBG report about the reach of Uncle Sam´s broadcast entities.
Its TV audience has grown to 97 million; its Internet audience stands at 10 million, with large
gains in Iraq, Russia, Indonesia, Egypt and Iran.
Overall, BBG broadcasters "reached an estimated 187 million people every week in 2011, an
increase of 22 million from last year´s figure," said the BBG.
Chairman Walter Isaacson made the announcement, saying Voice of America, Radio Free
Europe/Radio Liberty, Radio and TV Marti', Radio Free Asia and the Middle East
Broadcasting Networks (Alhurra TV and Radio Sawa) are reaching audiences "through
traditional and social media alike."
BBG issued audience numbers in a Performance and Accountability Report.
It found "significant audience increases" in Afghanistan, where it says RFE/RL and VOA
jointly reach 75% of adults each week; in Egypt, where Alhurra TV "doubled its weekly
audience to 15% in tandem with the Arab Spring"; and in Indonesia, where BBG said VOA
has pursued an aggressive affiliate strategy.
"Audiences in many other strategically relevant countries held strong. In Nigeria, VOA retains
its position as a news source of record with 23 million weekly listeners. In Burma, VOA and
RFA reach 26% and 24% of adults, respectively, amounting to a weekly audience of 10
million.
"Audience declines took place notably in Iran, where the government continues aggressive
jamming of every BBG transmission platform, including satellite uplink jamming; and
Pakistan, where the media market is increasingly fragmented and use of radio is declining."
The accompanying chart lists the largest weekly audiences by country for U.S. International
Broadcasting.
(phto with audiences not shown )Standard rig : ICOM R75 / 2x16 V / m@h40 heads
Sennheiser
Please read and distribute this 15 year research article http://tinyurl.com/5vzg7e
Please read my article on SINPO at http://tinyurl.com/yt7qjd
________________________
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........
Zacharias Liangas , Thessaloniki Greece
greekdx @ otenet dot gr ---
Pesawat penerima: ICOM R75 , Lowe HF150 , Degen 1102,1103,108,
Tecsun PL200/550, Chibo c300/c979, Yupi 7000
Antenna: 16m hor, 2x16 m V invert, 1m australian loop
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